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Financial Marketing Insights

Resources for financial marketers, independent wealth managers, and CMOs.

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The Basics of Google Search

On this 6-minute podcast we discuss how financial marketers can leverage keywords and Google search to get found online. Including how to:

  • append keywords with geographic designations
  • bid on competitor keywords
  • create ad copy to align with these keywords
  • build upon your firm's existing keyword profile

 

Photo by Peter Feghali on Unsplash

Craig Hall
Craig Hall
Craig Hall is founder and president of Marketing Wiz, a financial marketing firm specializing in the independent wealth management space.

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