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Put A Financial Spin On Current Events With Your Content

Your firm likely has a diverse client base — especially when it comes to their political leanings. Many RIAs avoid discussing politics in their marketing for fear they will alienate some clients; however, not discussing political developments that could impact clients' wealth management strategies can give your clients the impression that you may be avoiding the so-called “elephant in the room.” 

This Forbes article is a good example of how to navigate the political minefield while still keeping your clients informed.

read the article

Craig Hall

Craig Hall is founder and president of Marketing Wiz, a financial marketing firm specializing in the independent wealth management space.

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